WBA


The
Opportunity

As a leading retailer, pharmacy, and brand owner – it is critical that Walgreens Boots Alliance is future facing. WBA came to our Trends practice to identify key cultural shifts, effectively translate them into tangible so-whats for the organisation and ultimately create an actionable framework to inspire and inform their choices moving forward

We partnered on

  • Innovation Strategy
  • Cultural Shifts
  • Business Implications


The Outcome
Inspiring
Implications

Through the definition of 6 cultural shifts – The WBA team were able to map what will change over the next 3, 5 and 7 years with inspiring implications across their business units and brands. The framework we created was cascaded through the business, from C-suite level to brand and category owners, ultimately informing their global strategic plans.