Oreo
The
Opportunity
The world’s favourite black and white cookie represents so much joy and playfulness in our lives. Part of this world is about exploration of flavour and experiences – Oreo looks to us to provide fresh expressions of these new innovations and seasonal activations.
We partnered on
- Design Strategy
- Packaging Design
- Activation
- Digital Design
The Outcome
Playful
Taste
With a different experience for each flavour story whilst maintaining brand cohesion, we’ve successfully brought to life an engaging Oreo story across multiple packs and activations. Further amplifying flavour and seasonal stories through social posts and animations, we created engaging content that drives consumer interaction with the brand.
